What do you do if you can’t get in the room with political decision makers?
When aiming to advocate for a particular policy, getting in the room with key decision-makers is frequently not the most challenging part. The real difficulty lies in convincing them of the merits of your perspective.
The legal battle may have been won, but the ESL’s failure to mobilise in the Public Relations war remains its biggest failing
Approximately 32 months after it appeared the door to the proposed breakaway European Super League (ESL) had been decidedly slammed shut, a recent European Court of Justice ruling may have reopened it, or at the very least, left the door ajar.
Cracking the budget code: how a strong media presence can command action from policy makers
There is such a thing as bad publicity in politics, capitalise on that by hitting the right tone in media – do this and you’ll see policy makers begin to play to your tune and you may just see your pleas answered in the budget.
An unconvincing ‘mutual’ separation: Examining Manchester United’s handling of the Greenwood affair
Corporate mission statements can be uniquely dull and revealing at the same time. For some organisations, they serve as a guiding light; for others – an afterthought – left to gather dust on a shelf.