Far from off slipping off quietly, in the new media world, newspapers are putting up a fight—and succeeding.

As Ulster rugby continues to stumble from one PR mishap to the next, we look at what they and others could learn from Google Ireland’s Fionnuala Meehan in terms of managing a difficult comms brief.

Let the creatives create! Fresh perspectives and different ways of thinking can bring enormous benefits to agencies and their clients. 

You don’t need yes-men. If this is what you’re looking for, you’ll never truly reap the rewards of working with an agency. 

There’s a lesson in the scandal surrounding the Project 2040 communications strategy.

FORA – 3 MARCH 2018

For an industry built around communication, PR isn’t always described clearly.

We’ve broken down the op-ed writing and pitching process into nine simple steps.

PR360 has been shortlisted for the Irish Digital Media Awards.

2017 saw a shift in the way consumers engaged with brands. Today, earned media is what is building brands and gaining momentum.