Navigating the uncomfortable questions hanging over the build-up to World Cup 2022

In the case of the Qatar World Cup, the relevant parties have had a long lead-in time to pre-empt the difficult questions and fine-tune the official party line.

22nd September 2022

Boohoo, sustainability and tired cliché of ‘starting the conversation’

Although coincidental, the term ‘greenwashing’ was also officially added to the Merriam-Webster Dictionary in the same 48-hour window that the partnership with Kardashian was announced.

01st April 2022

It’s time to pull the plug on Ireland’s renewables red tape regime

Regulatory and policy hoops are discouraging investment in sustainable energy, but new Government measures suggest a change in tack.

22nd February 2022

What the Raith Rovers controversy tells us about ‘judgement malfunction’

A small Scottish football club has become a global case study for all the wrong reasons: the complete absence of strategic, empathetic communications.

03rd February 2022

The New York Times’ acquisition of The Athletic is a bullish bet on subscriptions

The world’s biggest broadsheets aren’t giving up just yet—in fact, The New York Times’ latest acquisitions suggest long-term strategic positioning.

17th January 2022

The Downing Street fiasco shows that the ‘great apology’ is losing its edge

Our desire for ritual apologies may be causing some public figures to over-compensate. The simpler way is nearly always better.

16th December 2021

How the failed European Super League lost the comms battle before it even began

The spectacular implosion of the European Super League makes for a tough lesson in strategic communications.

07th December 2021

360 joins FINN Partners

Global marketing and communications firm FINN Partners has acquired 360, one of Dublin’s most highly regarded independent, integrated communications consultancies.

18th November 2021

From corporate raiders to climate heroes? Activist investors explained

Some investment funds are taking a boardroom-down approach to sustainability. Can it change Big Business mindsets and still yield returns?

04th November 2021

Selling space: why billion-dollar fortunes distract from the real goals of life beyond Earth

For millions on planet Earth, space exploration is a waste of time. That’s a problem the new rocket tycoons need to solve.

28th October 2021

How to communicate crypto to the masses

Large-scale public adoption of cryptocurrencies depends on industry experts stepping into the crowd and answering the fundamental questions.

21st October 2021

What Taco Bell can teach us about authentic communications

Brands don’t need to try hard to be authentic. As Taco Bell shows, often the content you need is right under your nose.

14th October 2021

Twitter, Revue, and the digital newsletter renaissance

While digital newsletters are nothing new, the latest crop of editorial content platforms promise new, profitable ways to connect with readers.